Philips CTO 2025 vision and experience design strategy

Developed a series of infographics for Philips illustrating the CTO 2025 vision and the strategic role of Experience Design (BVP). These visuals highlight key initiatives to embrace digital disruption and foster integration within the company. They cover areas such as leadership in enabling technologies, building common platforms, ecosystem innovation, and solutions creation with market teams.

The infographics also outline future horizons in experience design, focusing on modular and configurable solutions, evolving experiences, and sustainable systemic impact. Additionally, they showcase the formats of collaboration, stakeholder benefits, and strategic imperatives for driving innovation and enhancing digital capabilities. These comprehensive visual tools aim to guide Philips in delivering impactful solutions and fostering a culture of continuous improvement and innovation.